Sainsbury’s: Taste the Difference

2025Sainsbury’sTaste the Difference

Looks: 80%
Sugar: 66%
Pastry: 83%
Filling: 76%
Value: 57%
Total: 74.66%

See the judges’ scores

Judges	Looks	Sugar	Pastry	Filling	Value	Total
Andy						81.82%
Claire						82.90%
Dave						63.98%
Emma						61.14%
Euan						82.96%
Fraser						75.46%
Heather						65.28%
Jade						78.30%
Jeff						81.25%
Katie						71.03%
Katy						80.40%
Kirsty						70.57%
Lewis						74.32%
Lucy						95.97%
Michelle						57.27%
Mike						61.85%
Pete						75.46%
Phil						86.31%
Rob						72.31%
Total	80%	66%	83%	76%	57%	74.66%

2024Sainsbury’sTaste the Difference

Looks: 72%
Sugar: 59%
Pastry: 77%
Filling: 69%
Value: 61%
Total: 69.09%

See the judges’ scores

Judges	Looks	Sugar	Pastry	Filling	Value	Total
Andy						78.01%
Dave						68.86%
Emma						85.80%
Euan						81.82%
Fraser						72.90%
Heather						57.67%
Jade						80.68%
Jeff						68.92%
Katie						64.77%
Katy						45.40%
Kirsty						74.32%
Lewis						42.33%
Lucy						65.23%
Michelle						59.21%
Mike						88.01%
Pete						55.40%
Rob						84.03%
Stuart						70.34%
Total	72%	59%	77%	69%	61%	69.09%

2023Sainsbury’sTaste the Difference

Looks: 88%
Sugar: 78%
Pastry: 79%
Filling: 60%
Value: 65%
Total: 71.45%

The Picture-Perfect Pie award for the best looks.

See the judges’ scores

Judges	Looks	Sugar	Pastry	Filling	Value	Total
Andy						80.57%
Dave						74.94%
Euan						75.46%
Fraser						68.30%
Heather						76.31%
Jade						56.37%
Katie						55.46%
Katy						62.33%
Kirsty						90.91%
Lewis						58.92%
Pete						72.05%
Rob						85.80%
Total	88%	78%	79%	60%	65%	71.45%

2022Sainsbury’sTaste the Difference

Looks: 75%
Sugar: 69%
Pastry: 64%
Filling: 73%
Value: 63%
Total: 68.69%

See the judges’ scores

Judges	Looks	Sugar	Pastry	Filling	Value	Total
Andy						72.56%
Dave						73.92%
Euan						74.32%
Fraser						77.67%
Heather						67.33%
Jade						73.13%
Katie						80.00%
Katy						65.11%
Kirsty						74.20%
Lewis						45.74%
Pete						62.27%
Rob						58.01%
Total	75%	69%	64%	73%	63%	68.69%

2021Sainsbury’sTaste the Difference

Looks: 76%
Sugar: 53%
Pastry: 77%
Filling: 69%
Value: 54%
Total: 67.48%

See the judges’ scores

Judges	Looks	Sugar	Pastry	Filling	Value	Total
Andy						70.57%
Dave						73.98%
Fraser						73.47%
Heather						62.27%
Jade						78.41%
Katy						64.21%
Kirsty						47.38%
Lewis						67.45%
Pete						68.35%
Rob						68.75%
Total	76%	53%	77%	69%	54%	67.48%

2020Sainsbury’sTaste the Difference

Looks: 70%
Sugar: 35%
Pastry: 70%
Filling: 45%
Value: 43%
Total: 52.39%

See the judges’ scores

Judges	Looks	Sugar	Pastry	Filling	Value	Total
Andy						67.50%
Emma BB						59.43%
Emma S						52.50%
Euan						48.75%
Heather						47.50%
Jade Mac						62.39%
Keenan						26.93%
Lewis						60.80%
Mark						58.81%
Michelle						58.98%
Pete						53.30%
Rob						33.18%
Rosie						50.96%
Total	70%	35%	70%	45%	43%	52.39%

2019Sainsbury’sTaste the Difference

Looks: 74%
Sugar: 51%
Pastry: 63%
Filling: 51%
Value: 58%
Total: 57.4%

See the judges’ scores

Judges	Looks	Sugar	Pastry	Filling	Value	Total
Andrew						54.89%
Calum						43.41%
Emma BB						66.36%
Emma S						68.24%
Euan						60.68%
Heather						33.18%
Jade						38.30%
Keenan						56.59%
Kirsty						48.01%
Lewis						72.05%
Marc						66.25%
Michelle						62.61%
Molly						55.40%
Pete						61.25%
Raymond						42.39%
Rob						72.33%
Ross						71.33%
Stephen						53.75%
Total	74%	51%	63%	51%	58%	57.40%

2018Sainsbury’sTaste the Difference

Looks: 92%
Sugar: 47%
Pastry: 37%
Filling: 68%
Value: 38%
Total: 54.27%

The Picture-Perfect Pie award for the best looks.
The Crust Catastrophe award for the worst pastry.

See the judges’ scores

Judges	Looks	Sugar	Pastry	Filling	Value	Total
Emma Blair						53.64%
Emma Stewart						57.05%
Euan						41.59%
Hannah						63.53%
Heather						55.34%
Jade						62.16%
Lewis						51.82%
Michelle						67.84%
Pete						62.16%
Raymond						44.43%
Stephen Weir						37.39%
Total	92%	47%	37%	68%	38%	54.27%

Looks: 96%
Sugar: 32%
Pastry: 92%
Filling: 90%
Value: 84%
Total: 80.43%

The Picture-Perfect Pie award for the best looks.
The Flakiest Favourite award for the best pastry.
The Merriest Mincemeat award for the best filling.

See the judges’ scores

Judges	Looks	Sugar	Pastry	Filling	Value	Total
Asa						78.98%
Brian						74.89%
Emma						58.41%
Euan						88.64%
Fraser						80.62%
Jade						80.62%
Lewis						76.02%
Mike						77.21%
Niall						100.00%
Pete						85.23%
Stephen						84.09%
Total	96%	32%	92%	90%	84%	80.43%

2016Sainsbury’sTaste the Difference

Sugar: 82%
Pastry: 77%
Filling: 65%
Total: 67.67%

The Sweet Spot award for the best sugar.
The Flakiest Favourite award for the best pastry.

See the judges’ scores

Judges	Sugar	Pastry	Filling	Total
Asa				77.41%
Emma F				54.81%
Hannah				69.63%
Jade				82.96%
Lewis				53.33%
Pete				58.52%
Stephanie B				77.04%
Total	82%	77%	65%	67.67%

Sainsbury’s

2025Sainsbury’sTaste the Difference

2024Sainsbury’sTaste the Difference

2023Sainsbury’sTaste the Difference

2022Sainsbury’sTaste the Difference

2021Sainsbury’sTaste the Difference

2020Sainsbury’sTaste the Difference

2019Sainsbury’sTaste the Difference

2018Sainsbury’sTaste the Difference

2017Sainsbury’sTaste the Difference

2016Sainsbury’sTaste the Difference

Sainsbury’s: Taste the Difference in graphs…