2024Sainsbury’sTaste the Difference

Looks
72%
Sugar
59%
Pastry
77%
Filling
69%
Value
61%
Total
69.09%
See the judges’ scores
JudgesLooksSugarPastryFillingValueTotal
Andy78.01%
Dave68.86%
Emma85.80%
Euan81.82%
Fraser72.90%
Heather57.67%
Jade80.68%
Jeff68.92%
Katie64.77%
Katy45.40%
Kirsty74.32%
Lewis42.33%
Lucy65.23%
Michelle59.21%
Mike88.01%
Pete55.40%
Rob84.03%
Stuart70.34%
Total72%59%77%69%61%69.09%

2023Sainsbury’sTaste the Difference

Looks
88%
Sugar
78%
Pastry
79%
Filling
60%
Value
65%
Total
71.45%
See the judges’ scores
JudgesLooksSugarPastryFillingValueTotal
Andy80.57%
Dave74.94%
Euan75.46%
Fraser68.30%
Heather76.31%
Jade56.37%
Katie55.46%
Katy62.33%
Kirsty90.91%
Lewis58.92%
Pete72.05%
Rob85.80%
Total88%78%79%60%65%71.45%

2022Sainsbury’sTaste the Difference

Looks
75%
Sugar
69%
Pastry
64%
Filling
73%
Value
63%
Total
68.69%
See the judges’ scores
JudgesLooksSugarPastryFillingValueTotal
Andy72.56%
Dave73.92%
Euan74.32%
Fraser77.67%
Heather67.33%
Jade73.13%
Katie80.00%
Katy65.11%
Kirsty74.20%
Lewis45.74%
Pete62.27%
Rob58.01%
Total75%69%64%73%63%68.69%

2021Sainsbury’sTaste the Difference

Looks
76%
Sugar
53%
Pastry
77%
Filling
69%
Value
54%
Total
67.48%
See the judges’ scores
JudgesLooksSugarPastryFillingValueTotal
Andy70.57%
Dave73.98%
Fraser73.47%
Heather62.27%
Jade78.41%
Katy64.21%
Kirsty47.38%
Lewis67.45%
Pete68.35%
Rob68.75%
Total76%53%77%69%54%67.48%

2020Sainsbury’sTaste the Difference

Looks
70%
Sugar
35%
Pastry
70%
Filling
45%
Value
43%
Total
52.39%
See the judges’ scores
JudgesLooksSugarPastryFillingValueTotal
Emma BB59.43%
Emma S52.50%
Euan48.75%
Heather47.50%
Andy67.50%
Jade Mac62.39%
Keenan26.93%
Lewis60.80%
Mark58.81%
Michelle58.98%
Pete53.30%
Rob33.18%
Rosie50.96%
Total70%35%70%45%43%52.39%

2019Sainsbury’sTaste the Difference

Looks
74%
Sugar
51%
Pastry
63%
Filling
51%
Value
58%
Total
57.4%
See the judges’ scores
JudgesLooksSugarPastryFillingValueTotal
Andrew54.89%
Calum43.41%
Emma BB66.36%
Emma S68.24%
Euan60.68%
Heather33.18%
Jade38.30%
Keenan56.59%
Kirsty48.01%
Lewis72.05%
Marc66.25%
Michelle62.61%
Molly55.40%
Pete61.25%
Raymond42.39%
Rob72.33%
Ross71.33%
Stephen53.75%
Total74%51%63%51%58%57.40%

2018Sainsbury’sTaste the Difference

Looks
92%
Sugar
47%
Pastry
37%
Filling
68%
Value
38%
Total
54.27%
See the judges’ scores
JudgesLooksSugarPastryFillingValueTotal
Emma Blair53.64%
Emma Stewart57.05%
Euan41.59%
Hannah63.53%
Heather55.34%
Jade62.16%
Lewis51.82%
Michelle67.84%
Pete62.16%
Raymond44.43%
Stephen Weir37.39%
Total92%47%37%68%38%54.27%

2017Sainsbury’sTaste the Difference

Looks
96%
Sugar
32%
Pastry
92%
Filling
90%
Value
84%
Total
80.43%
See the judges’ scores
JudgesLooksSugarPastryFillingValueTotal
Asa78.98%
Brian74.89%
Emma58.41%
Euan88.64%
Fraser80.62%
Stephen84.09%
Jade80.62%
Lewis76.02%
Mike77.21%
Niall100.00%
Pete85.23%
Total96%32%92%90%84%80.43%

2016Sainsbury’sTaste the Difference

Looks
0%
Sugar
82%
Pastry
77%
Filling
65%
Value
0%
Total
67.67%
See the judges’ scores
JudgesLooksSugarPastryFillingValueTotal
Stephanie B77.04%
Emma F54.81%
Jade82.96%
Lewis53.33%
Pete58.52%
Hannah69.63%
Asa77.41%
Total0%82%77%65%0%67.67%

Sainsbury’s: Taste the Difference in graphs…

Graph Data:

2016
Total67.67%
Price£1.80
Looks0%
Sugar81.67%
Pastry76.67%
Filling65%
Value0%
2017
Total80.43%
Price£1.75
Looks96.36%
Sugar31.82%
Pastry91.82%
Filling90%
Value83.64%
2018
Total54.27%
Price£2.20
Looks91.82%
Sugar47.27%
Pastry37.27%
Filling68.18%
Value38.18%
2019
Total57.4%
Price£2.00
Looks74.41%
Sugar51.47%
Pastry62.94%
Filling50.59%
Value57.94%
2020
Total52.39%
Price£2.00
Looks70%
Sugar35.38%
Pastry70%
Filling44.62%
Value43.08%
2021
Total67.48%
Price£2.20
Looks76%
Sugar53%
Pastry77%
Filling69%
Value54%
2022
Total68.69%
Price£2.25
Looks75%
Sugar69.17%
Pastry64.17%
Filling72.5%
Value63.33%
2023
Total71.45%
Price£2.75
Looks87.5%
Sugar77.5%
Pastry79.17%
Filling60%
Value65%
2024
Total69.09%
Price£3.00
Looks71.67%
Sugar58.61%
Pastry77.22%
Filling69.44%
Value61.11%